The Benefits of RFID Wristband
RFID Wristband is an innovation that can bring benefits to a number of different types of businesses. Some of these benefits include touchless identification, reduced time spent scanning and a more accurate way of tracking work.
Whether it’s at a music festival to avoid queues or in hotels to boost revenue with personalised promotions and cashless payments. Adding RFID to your event or venue can boost revenue in many ways.
1. Increased Security
With 58 percent of attendees citing long lines as their biggest event frustration, RFID is a powerful tool for increasing guest satisfaction and opening up new revenue streams. With RFID, guests simply wave their wristbands over a scanner for quick and easy entrance to your venue or event.
This frictionless technology also allows for re-entry, access to VIP areas and much more. Additionally, guests don’t have to worry about losing their ID cards or cash because everything they need is on their wrist.
Furthermore, an RFID wristband is a safer and more secure option than carrying a physical wallet through crowds, as it is impossible to steal the data encoded in the chip. In addition, guests’ privacy is protected as the system cannot share any personal data with third parties without their express permission or knowledge.
In fact, the only way someone could get their wristbands’ data would be to yank them off their arm, which is not a risk most RFID Wristband patrons will be willing to take. Additionally, the bracelets are incredibly durable and can last for months before they need to be replaced. Lastly, the modern experience and increased security offered by RFID gives your FEC a huge advantage in your market and makes customers feel truly valued for their business.
2. Increased Attendee Satisfaction
With 58 percent of event attendees identifying long lines as their biggest frustration with an event, the speed at which your attendees check into and exit your event is essential to their experience. RFID wristbands offer an automated and digitized ticketing process that reduces line-ups and wait times, which is a massive contributor to event satisfaction.
Attendees can simply tap their RFID wristband at small self-service kiosks to check into or leave an event, and are desfire ev2 able to top up money at any point to make payments (except at 100% online cashless events, where it eliminates the need altogether). The level of convenience offered by RFID allows attendees to spend less time in line and more time enjoying your event.
RFID wristbands also provide valuable data about how your event is being accessed and used. You can use this information to improve your future events and increase profitability. For example, RFID is a great way to track which areas of your event are the most popular and how often they are visited. This can help you plan your staffing and layout for the best possible event experience. In addition, you can use this information to analyze your audience and target your marketing efforts more effectively. For example, this year at Bonnaroo, concert-goers could link their wristband to their social media accounts, which allowed them to instantly share their status or tweet on a massive scale and boost their visibility.
3. Increased Revenue
With 58 percent of event attendees reporting long lines as their number one frustration, the need to speed up entry and exit is key to maintaining positive attendee event satisfaction. RFID wristbands can eliminate ticket lines altogether by allowing people to simply scan their band at self-service kiosks. This not only saves time, but also helps reduce the cost of managing an event as you no longer need to have dedicated registration tables.
Additionally, RFID wristbands can be linked to a cashless system, allowing customers to purchase food, drinks and merchandise at your event without the need for a paper receipt. This enables you to increase your overall event revenue by 46 to 87 percent.
In addition to cashless payment, RFID wristbands can be used to provide key safety information for your attendees. By using a simple tap, they can share their emergency contact details or medical conditions with event staff and stewards. This information can then be instantly accessed by security, first aid and ambulance staff to help keep your attendees safe.
4. Increased Customer Loyalty
When guests can have all their card details stored on a single band, they are more likely to spend more. Additionally, it is much safer than carrying a wallet or credit cards in a bag, especially for kids. The chance of theft is also greatly reduced. If someone does manage to yank the wristband off their arm, the system can quickly cancel and replace it, which gives attendees peace of mind.
Similarly, the hotel management industry is benefiting from RFID. A hotel in Ibiza has made its guests’ stay even more enjoyable by offering a RFID wristband with payment functions, room keys and a quick queue to book rooms, according to a report. The guests can use the wristband to interact with the hotel and upload their experiences on social media, which boosts brand exposure and customer loyalty.
Another example of RFID is a wearable bracelet that can be used to communicate with totems around the Volcano Bay Park in Hawaii, which allows visitors to do things like shoot water cannons and illuminate images in the volcano’s hidden caves. This technology provides a new level of convenience for guests and is an excellent way to reduce lines at entrances as well as prevent ticket fraud.
The possibilities are endless for the healthcare industry too, as RFID can be used to monitor patient health and wellbeing. This will allow medical professionals to better diagnose illnesses and treat patients, which can save lives.